Cars – and their corresponding parts – would always be compared to the human body to help better understand how they work. To the average motorist, analogies such as these would make understanding cars so much easier instead of overloading them with technical jargon.
In the case of Bridgestone, what better way to relate tires to the human body than our extremities that interact with the rest of the world. When we start thinking that our tires, much like our hands, can dictate how we can shape our lives, the decisions we make when choosing them become all the more important.
Hit the clip below to see how much alike tires are to our hands: